Privacy Policy

Updated: March 19, 2023

This privacy policy for PurrCatLife ("Company,", "we," "us," or "our") describes how and why we collect, store, use, and/or share ("process") your information when you use our services ("Services"), such as when you:

Visit our website at https://www.purrcatlife.com or any website of ours that links to this privacy policy
Engage with us in other related ways, including any sales, marketing, or events

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If you have any questions or concerns, reading this privacy policy will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at meow@purrcatlife.com.

WHAT INFORMATION DO WE COLLECT?

Personal information you disclose to us

In short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you register on the Services, express an interest in obtaining information about us or our products and services, participate in activities on the Services, or contact us.

Personal information provided by you: The personal information we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include:

Names
Phone numbers
Email addresses
Mailing addresses
Usernames
Passwords
Billing addresses

Sensitive Information: We do not process sensitive information.

Payment Data: If you make purchases, we may collect data necessary to process your payment, such as your payment instrument number and the security code associated with your payment instrument. All payment data is stored by Stripe. You may find their privacy notice link(s) here: https://stripe.com/en-ca/legal/privacy-center.

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.

Information Collected Automatically

In Short: When you visit our Services, we may automatically collect certain information, such as your Internet Protocol (IP) address, browser type, and device characteristics.

We collect certain information automatically when you visit, use, or navigate our Services. This information may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily collected to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

Like many other businesses, we also collect information through cookies and similar technologies.

The information we collect automatically includes:

Log and Usage Data: Our servers automatically collect service-related, diagnostic, usage, and performance information when you access or use our Services, which we record in log files. This log data may include your IP address, device information, browser type and settings, and information about your activity in our Services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take such as which features you use), device event information (such as system activity, error reports, and hardware settings).
Device Data: We collect device data, such as information about your computer, phone, tablet, or other device that you use to access our Services. Depending on the device you use, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.
Location Data: We may collect location data, such as information about your device's location, which can be either precise or imprecise. The amount of information we collect depends on the type and settings of the device you use to access our Services. For example, we may use GPS and other technologies to collect geolocation data that tells us your current location (based on your IP address). You can opt out of allowing us to collect this information by refusing access to the information or by disabling your Location setting on your device. However, if you choose to opt out, you may not be able to use certain aspects of our Services.

HOW WE PROCESS YOUR INFORMATION

In brief, we process your information for various purposes such as to improve and administer our Services, communicate with you, prevent fraud, and comply with legal requirements. We may also process your information with your consent.

Here are the details of how we process your information:

Facilitate account creation and authentication: We process your information so you can create and log in to your account and keep your account functioning properly.
Deliver services: We process your information to provide you with the services you requested.
Respond to user inquiries and support: We process your information to address your inquiries and resolve any issues you may encounter with our services.
Fulfill orders: We process your information to fulfill and manage your orders, payments, returns, and exchanges made through our services.
Request feedback: We may process your information when necessary to request feedback and to contact you about your use of our services.
Marketing and promotional communications: We may process your personal information for our marketing purposes in accordance with your preferences. You can opt-out of our marketing emails at any time.
Post testimonials: We post testimonials on our services that may contain personal information.
Protect our services: We may process your information as part of our efforts to keep our services safe and secure, including fraud monitoring and prevention.
Administer prize draws and competitions: We may process your information to administer prize draws and competitions.
Evaluate and improve our services: We may process your information to identify usage trends, determine the effectiveness of our promotional campaigns, and evaluate and improve our services, products, marketing, and your experience.
Determine marketing effectiveness: We may process your information to understand how to provide marketing and promotional campaigns that are most relevant to you.
Comply with legal obligations: We may process your information to comply with our legal obligations, respond to legal requests, and exercise, establish, or defend our legal rights.

WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?

We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e., legal basis) to do so under applicable law. We rely on various legal bases for processing your personal information, including your consent, our contractual obligations, legal compliance, protecting your rights, and our legitimate business interests.

We may process your information with your explicit and specific consent or in situations where your permission can be inferred (i.e., implied consent). You can withdraw your consent at any time. Click here to learn more.

In exceptional cases, we may be legally permitted under applicable law to process your information without your consent, including, for example:

If collecting your information is clearly in your interests and obtaining your consent is not possible in a timely manner.
For investigations, fraud detection, and prevention purposes.
For business transactions, provided certain conditions are met.
If the information is contained in a witness statement and is necessary to assess, process, or settle an insurance claim.
For identifying injured, ill, or deceased persons and communicating with their next of kin.
If we have reasonable grounds to believe an individual has been, is, or may be a victim of financial abuse.
If it is reasonable to expect that collecting and using the information with consent would compromise the availability or accuracy of the information and the collection is reasonable for purposes related to investigating a breach of an agreement or a contravention of the laws of Canada or a province.
If disclosure is required to comply with a subpoena, warrant, court order, or rules of the court relating to the production of records.
If the information was produced by an individual in the course of their employment, business, or profession and the collection is consistent with the purposes for which the information was produced.
If the collection is solely for journalistic, artistic, or literary purposes.
If the information is publicly available and specified by the regulations.

WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

We may share information in specific situations described in this section and/or with the following third parties.

We may need to share your personal information in the following situations:

Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
Business Partners. We may share your information with our business partners to offer you certain products, services, or promotions.

USE OF COOKIES AND OTHER TRACKING TECHNOLOGIES

We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and similar tracking technologies to access or store information. Detailed information about how we use such technologies and how you can opt-out of certain cookies is outlined in our Cookie Notice.

DATA RETENTION

To ensure your privacy, we will retain your personal information only for as long as necessary to accomplish the purposes outlined in this privacy notice, except when the law requires a longer retention period (e.g., for tax or legal purposes). Your personal information will be kept secure and isolated from further processing until deletion is possible. If we no longer have a legitimate business need to process your personal information, we will delete or anonymize it. Please note that none of the purposes in this notice will result in your personal information being stored for longer than the duration of your account with us.

HOW DO WE ENSURE THE SECURITY OF YOUR INFORMATION?

To protect your personal information, we employ both organizational and technical measures. We have implemented reasonable technical and organizational measures to ensure that any personal information we process is secure. However, we cannot guarantee that all transmissions of data over the internet or storage technology will be 100% secure, despite our best efforts. There is always a risk of unauthorized third-party access, such as hackers or cybercriminals, who may be able to breach our security measures and access, collect, modify, or steal your information. Although we are committed to protecting your personal information, any transmission of data to or from our Services is done at your own risk. We recommend that you use a secure environment when accessing our Services.

DO WE COLLECT INFORMATION FROM MINORS?

We do not intentionally collect data from or market to children who are under 18 years of age. By using our Services, you confirm that you are either at least 18 years of age or the parent or legal guardian of a minor who is using our Services, and you give your consent for any minor dependents to use our Services. If we become aware that we have collected personal information from users under 18 years old, we will take steps to deactivate their account and promptly delete their data from our records. If you are aware of any personal information that we may have inadvertently collected from children under the age of 18, please contact us at meow@purrcatlife.com.

You may opt-out of receiving promotional emails from us at any time by clicking the "unsubscribe" link at the bottom of the email or by contacting us directly. Please note that even if you opt-out of promotional emails, we may still contact you regarding your orders or inquiries.

WHAT ARE YOUR PRIVACY RIGHTS?

Depending on your location, you may have certain rights to access and control your personal information under applicable data protection laws. These rights may include the right to access and obtain a copy of your personal information, the right to request correction or deletion of your personal information, the right to restrict the processing of your personal information, the right to data portability (if applicable), and the right to object to the processing of your personal information.

You can make such requests by contacting us using the details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below, and we will respond to your request in accordance with applicable data protection laws. If you are located in the EEA, UK, or Switzerland, you also have the right to lodge a complaint with your local data protection supervisory authority if you believe that we are unlawfully processing your personal information.

If we rely on your consent to process your personal information, you have the right to withdraw your consent at any time. However, this will not affect the lawfulness of the processing before its withdrawal.

You can also unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in the emails that we send or by contacting us using the details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below. Please note that even if you opt-out of marketing communications, we may still need to contact you for non-marketing purposes related to the administration and use of your account. You can review, change, or terminate your account at any time.

Account Information

If you want to access, modify or delete your account information, please contact us using the contact details provided below. If you request to terminate your account, we will deactivate or delete your account and information from our active databases, except to the extent that we are required to retain some information in our files for legal or other purposes, as stated in this privacy policy.

We use cookies and similar technologies on our Services. Most web browsers are set to accept cookies by default, but you can usually choose to set your browser to remove or reject cookies. However, please note that this may affect certain features or services of our Services. To opt-out of interest-based advertising by advertisers on our Services, visit http://www.aboutads.info/choices/.

If you have any questions or comments about your privacy rights, please email us at meow@purrcatlife.com.

CONTROLS FOR DO-NOT-TRACK FEATURES

Many web browsers, mobile operating systems, and mobile applications have a Do-Not-Track ("DNT") feature or setting that you can activate to indicate your preference not to have data about your online browsing activities monitored and collected. At this time, there is no standard technology for recognizing and implementing DNT signals. As a result, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.

DO CALIFORNIA RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

If you are a resident of California, you have specific rights regarding access to your personal information.

Under California Civil Code Section 1798.83, also known as the "Shine The Light" law, our California resident users can request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes, as well as the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.

If you are under 18 years of age, reside in California, and have a registered account with our Services, you have the right to request removal of unwanted data that you publicly post on our Services. To request removal of such data, please contact us using the contact information provided below and include the email address associated with your account and a statement that you reside in California. We will ensure that the data is not publicly displayed on our Services, but please note that the data may not be completely or comprehensively removed from all our systems (e.g., backups, etc.).

CCPA Privacy Notice

According to the California Code of Regulations, a "resident" is:

(1) every individual who is in the State of California for a purpose other than temporary or transitory, and (2) every individual who is domiciled in the State of California and who is outside the State of California for a temporary or transitory purpose.

All other individuals are considered "non-residents."

If you fall under the definition of "resident," we must adhere to certain rights and obligations regarding your personal information.

What categories of personal information do we collect?

In the past twelve (12) months, we have collected the following categories of personal information:

Will your information be shared with anyone else?

We may disclose your personal information with our service providers pursuant to a written contract between us and each service provider. Each service provider is a for-profit entity that processes the information on our behalf, following the same strict privacy protection obligations mandated by the CCPA.

We may use your personal information for our own business purposes, such as for undertaking internal research for technological development and demonstration. This is NOT considered to be "selling" of your personal information.

We have NOT disclosed, sold, or shared any personal information with third parties for a business or commercial purpose in the preceding twelve (12) months. We will not sell or share personal information in the future belonging to website visitors, users, and other consumers.

Your Rights Concerning Your Personal Data

Request to Delete – Right to Request Deletion of Data

You have the right to request the deletion of your personal information. If you request us to delete your personal information, we will honor your request, subject to certain exceptions provided by law. These exceptions may include, but are not limited to, the exercise by another consumer of his or her right to free speech, compliance requirements resulting from a legal obligation, or any processing that may be required to protect against illegal activities.

Request to Know – Right to be Informed

Depending on the circumstances, you have the right to know:

Whether we collect and use your personal information;
The categories of personal information that we collect;
The purposes for which we use the collected personal information;
Whether we sell or share personal information with third parties;
The categories of personal information that we sold, shared, or disclosed for a business purpose;
The categories of third parties to whom the personal information was sold, shared, or disclosed for a business purpose;
The business or commercial purpose for collecting, selling, or sharing personal information; and
The specific pieces of personal information we collected about you.

In accordance with applicable law, we are not obligated to provide or delete consumer information that is de-identified in response to a consumer request or to re-identify individual data to verify a consumer request.

Right to Request Deletion of Personal Data

You have the right to request the deletion of your personal information. If you make such a request, we will honor it, except in certain situations as allowed by law. These exceptions may include, but are not limited to, exercising another consumer's right to free speech, complying with legal obligations, or protecting against illegal activities.

Right to be Informed

You have the right to know if we collect and use your personal information, the categories of personal information we collect, the purposes for which we use it, whether we sell or share your personal information to third parties, the categories of personal information we have sold or shared, and the specific pieces of personal information we have collected about you.

Right to Non-Discrimination

We will not discriminate against you if you exercise your privacy rights.

Right to Limit Use and Disclosure of Sensitive Personal Information

We do not process sensitive personal information.

Verification Process

Upon receiving your request, we will need to verify your identity to determine you are the same person about whom we have the information in our system. These verification efforts require us to ask you to provide information so that we can match it with information you have previously provided us. Depending on the type of request you submit, we may ask you to provide certain information so that we can match the information you provide with the information we already have on file. Alternatively, we may contact you through a communication method (e.g., phone or email) that you have previously provided to us. We may also use other verification methods as the circumstances dictate.

We will only use personal information provided in your request to verify your identity or authority to make the request. To the extent possible, we will avoid requesting additional information from you for the purposes of verification. However, if we cannot verify your identity from the information already maintained by us, we may request that you provide additional information for the purposes of verifying your identity and for security or fraud-prevention purposes. We will delete such additionally provided information as soon as we finish verifying you.

Other Privacy Rights

You may also exercise the following rights:

Object to the processing of your personal information
Request correction of your personal data if it is incorrect or no longer relevant, or ask to restrict the processing of the information
Designate an authorized agent to make a request under the CCPA on your behalf. We may deny a request from an authorized agent that does not submit proof that they have been validly authorized to act on your behalf in accordance with the CCPA
Request to opt-out from future selling or sharing of your personal information to third parties. Upon receiving an opt-out request, we will act upon the request as soon as feasibly possible, but no later than fifteen (15) days from the date of the request submission.

If you wish to exercise any of the rights granted to you under applicable data protection laws or if you have any questions, concerns or complaints regarding our data protection practices, please contact us using the contact details provided below or by email at meow@purrcatlife.com, or by visiting https://www.purrcatlife.com. We take all complaints seriously and will respond to your request as soon as possible. If you are not satisfied with our response or believe we are processing your personal information not in accordance with the law, you may lodge a complaint with a supervisory authority.

DO WE UPDATE THIS PRIVACY NOTICE?

We may update this privacy notice from time to time in order to comply with applicable laws and to reflect any changes in our data practices. The updated version will be indicated by a revised date and will be effective immediately upon posting. If we make significant changes to this notice, we may notify you by email or by posting a prominent notice on our website. We encourage you to review this notice periodically to stay informed about how we collect, use, and protect your information.

HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions or comments about this notice, you may email us at meow@purrcatlife.com

HOW CAN YOU REVIEW, UPDATE, OR DELETE YOUR DATA?

Depending on the applicable laws in your country, you may have the right to request access to your personal information, change that information, or delete it. To request a review, update, or deletion of your personal information, please visit meow@purrcatlife.com.

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